Our Brands
A home to distinct fragrance identities, each created with its own perspective
Established in 2012, Luxury Concept is where fragrance meets forward-thinking imagination, a home for innovation, exploration, and the limitless possibilities of scent. Rooted in craftsmanship and driven by curiosity, we exist as more than a perfume house; we are a creative engine built to experiment, invent, and push the boundaries of how fragrance can be experienced. As a parent brand, Luxury Concept holds space for multiple distinct fragrance identities to flourish, each born from experimentation, shaped by bold olfactory ideas, and allowed the freedom to express itself with a voice uniquely its own. We cultivate, develop, and refine fragrances that span from accessible luxury to niche, artisanal perfumery.
We are a fragrant atelier dedicated to the art of scent, where creativity, craftsmanship, and olfactory exploration converge. We believe that fragrance is a journey: a path into memory, mood, and identity. As the parent house, we serve as the origin point for a wide spectrum of fragrance experiences from warm ambers and creamy oud to fresh florals, spicy woods, and complex experimental blends.
Bon Milano embodies the art of modern luxury. It’s vibrant, dynamic, and expressive. It is a celebration of life’s moments, from romantic evenings to bold first impressions. Bon Milano is for those who seek elegance, charisma, and versatility in a fragrance.
Rifaat represents heritage refined, depth rediscovered, and sensual tradition revived. It is the choice for those who want their fragrance to be more than a scent. Rifaat is a mood, an identity, a presence. We don’t chase trends; we anchor them in timeless richness and character.